Feb 04, 2023  
2022-2023 Catalog 
    
2022-2023 Catalog

BPA 126 - Advertising and Sales Promotion

3 credit hours - Three hours weekly; one term.
Think critically and use metrics to evaluate the appropriate mix of promotional activities to effectively market your product or service. Create commercials, social media posts, online ads, and sales material to support an advertising campaign.

Note: Typically offered OL; fall and spring terms.