Dec 26, 2024  
2017-2018 Catalog 
    
2017-2018 Catalog [PAST CATALOG]

Business Management - Advertising/Marketing (certificate)


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Title of Certificate: Business Management - Advertising/Marketing, Certificate

Award: Certificate

Code: CRT.BMT.ADV-MRKT

Total Credit Hours: A minimum of 18 

About the Business Management Department

Purpose: To enhance and upgrade managerial and communication skills and prepare for careers in the 21st century including today’s technologically advanced workplace. Because the program is carefully tailored to job-related skills, full-time students can complete it in two terms.

Additional Program Requirements

Two core courses that provide a business-related back ground and four electives that allow the student to specialize in advertising/marketing.

Special Conditions


Financial Aid: This program has not been approved by the U.S. Department of Education for eligibility for federal student aid. Students enrolled in this program may not be eligible to receive financial aid from the U.S. Department of Education (Pell Grants, SEOG, Federal Work-Study, Direct Loans or PLUS loans) or the Maryland Higher Educations Commission (Educational Assistance Grants, Senatorial Scholarships or Delegate Scholarships). For current information on eligible programs, contact Financial Aid by calling 410-777-2203, emailing finaid@aacc.edu or stopping by a Financial Aid office.

Certificate Graduation Requirements


To graduate with a certificate, students must have demonstrated eligibility for ENG 111  or ENG 115 .  See Academic Regulations for all Graduation Requirements.  

Program Requirements: 6 credits


Area of Concentration Requirements: 12 credits


Program Outcomes


Upon successful completion of this program, students will be able to:

  • Apply marketing practices to create measurable results to meet marketing objectives.
  • Develop revenue enhancement solutions by employing appropriate marketing strategies.

This program aligns with the college’s core competencies.

Career and Educational Advancement Resources


   

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