|
Nov 12, 2024
|
|
|
|
2018-2019 Catalog [PAST CATALOG]
|
ESI 127-eMarketing3 credit hours – Three hours weekly; one term. Learn the core concepts of an eMarketing campaign. Explore email marketing, online advertising, social media, viral marketing, website copywriting and design and other electronic tools used in supporting a traditional marketing campaign.
Crosslisted: Also offered as BPA 127 ; credit is not given for both ESI 127 and BPA 127 .
|
|