BPA 156 - E-Commerce

3 credit hours - Three hours weekly; one term.
Explore introductory concepts related to doing business online. Study topics such as selecting an e-commerce platform, establishing secure electronic payment methods, marketing strategies for online businesses, procurement, supply chain management and ethical, legal and regulatory concerns.

Location(s) Typically Offered: Online (OL)

Term(s) Typically Offered: Fall

Course Outcomes:
Upon the successful completion of this course, students will be able to:

Describe the various e-commerce business models.
Identify the advantages and disadvantages of various e-commerce platforms and payment systems.
Demonstrate an understanding of e-commerce supply chain management.
Determine the ethical, legal, and regulatory concerns for an e-commerce business model.
Develop an e-commerce marketing strategy.