Apr 02, 2025  
2024-2025 Catalog 
    
2024-2025 Catalog

Planner for Business Management - Advertising/Marketing (certificate)


Official Title of Certificate: Business Management - Advertising/Marketing, Certificate

Award: Certificate

Code: CRT.BMT.ADV-MRKT

Total Credit Hours: A minimum of 18 

About the Business Management Department

Purpose: To enhance and upgrade managerial and communication skills and prepare for careers in the 21st century including today’s technologically advanced workplace. Because the program is carefully tailored to job-related skills, full-time students can complete it in two terms.

Additional Program Requirements

Two core courses that provide a business-related back ground and four electives that allow the student to specialize in advertising/marketing.

Faculty Contact (webapps.aacc.edu/directory): Teri Kotkiewicz 

Courses to improve skills and prepare for college-level classes may be needed. It is best to see an advisor as you plan your education. 

All students must demonstrate eligibility for ENG 101 /ENG 101A . Refer to Academic Regulations on Graduation Requirements , “Certificate Requirements” for more information. 

Course/Advising Notes: _____________________________________________________________________________________________________________________

Term 1

Course Name Credits Term Taken Grade
BPA 111 - Introduction to Business   3 credit hours    
BPA 162 - Business Communications  3 credit hours    
BPA 125 - Principles of Marketing  3 credit hours    

Term 2

Course Name Credits Term Taken Grade
BPA 126 - Advertising and Sales Promotion   3 credit hours    
Advertising/Marketing electives
Choose two of the following:
BPA 119 - Global Business  
BPA 127 - Digital Marketing and Analytics  
BPA 132 - Sales and Sales Training  
BPA 142 - Principles of Management  
BPA 275 - Internship in Business 1  
6 credit hours